Cookie Policy

Last updated: 5 October 2026

This Cookie Policy explains how Marlow Explorers, operated by Cameron Bailey as a sole trader, uses cookies and similar technologies when you visit www.marlowexplorers.co.uk.

For the purposes of this policy, references to “Marlow Explorers”, “we”, “us” or “our” mean Cameron Bailey trading as Marlow Explorers.

Our contact details are:

Marlow Explorers
Harwood Road
Marlow
SL7 2AR
United Kingdom

Email: cam@marlowexplorers.co.uk

This policy should be read alongside our Privacy Policy.

1. What are cookies?

Cookies are small text files which may be placed on your computer, smartphone, tablet or other device when you visit a website.

Cookies can allow a website to recognise your device, remember your preferences, keep services functioning correctly, understand how visitors use the website and, where permitted, support advertising and marketing activities.

Some cookies remain on your device only while your browser is open. These are commonly known as session cookies.

Other cookies remain on your device for a specified period or until you delete them. These are commonly known as persistent cookies.

Cookies may also be:

  • First-party cookies, which are set directly by Marlow Explorers or the website you are visiting; or
  • Third-party cookies, which are set by another organisation whose services, technology or content are used on our website.

2. Cookies and similar technologies

Although this policy uses the term “cookies” for simplicity, we may also use other technologies which perform similar functions.

These may include:

  • tracking pixels;
  • tags;
  • scripts;
  • web beacons;
  • local storage;
  • session storage;
  • software development kits;
  • embedded technologies;
  • device identifiers;
  • link tracking;
  • conversion tracking technologies; and
  • similar storage or access technologies.

Where applicable, references to cookies in this policy include these technologies.

3. Why we use cookies

Depending on the features available on our website at any particular time, cookies and similar technologies may be used for purposes including:

  • making the website operate properly;
  • keeping the website secure;
  • preventing fraud or abuse;
  • remembering your preferences;
  • remembering cookie choices;
  • supporting forms and enquiries;
  • processing bookings or payments;
  • maintaining login sessions or user accounts;
  • analysing website traffic and performance;
  • understanding which pages and services are most useful;
  • diagnosing technical problems;
  • improving the website and user experience;
  • measuring marketing campaigns;
  • understanding how visitors arrive at our website;
  • measuring conversions;
  • delivering or measuring advertising;
  • integrating third-party content, maps, videos or social media;
  • supporting event registrations;
  • supporting newsletter subscriptions; and
  • providing features or services requested by users.

Not every category or technology described in this policy will necessarily be active on the website at all times.

4. Categories of cookies we may use

Strictly necessary cookies

These cookies and technologies are required for the website or a service you have requested to function correctly.

They may be used for purposes such as:

  • website security;
  • fraud prevention;
  • server functionality;
  • load balancing;
  • maintaining sessions;
  • remembering privacy or cookie preferences;
  • processing forms;
  • maintaining shopping baskets or bookings;
  • facilitating payments;
  • authenticating users;
  • managing accounts or login sessions; and
  • enabling functionality specifically requested by you.

Because these technologies are necessary to provide the website or service you have requested, they may not require your consent where the relevant legal exemption applies.

Disabling these cookies through your browser may cause parts of the website to stop functioning correctly.

Analytics and performance cookies

We may use analytics technologies to understand how visitors use our website.

These technologies may collect information such as:

  • pages visited;
  • time spent on pages;
  • approximate geographic area;
  • browser or device type;
  • operating system;
  • referral source;
  • interactions with website elements;
  • website errors;
  • traffic patterns; and
  • how visitors navigate between pages.

We currently use or may use services including Google Analytics 4 (GA4) for this purpose.

Analytics data helps us understand website performance and improve the content, functionality and user experience.

Where consent is legally required for analytics technologies, they will not be activated until the appropriate consent has been obtained.

Where legislation permits certain limited analytics technologies to operate without consent, we may rely on the relevant legal exception provided that its conditions are satisfied, including any applicable transparency and objection requirements.

Functionality and preference cookies

These technologies may allow us or our service providers to remember choices you make and provide enhanced functionality.

For example, they may remember:

  • language preferences;
  • display settings;
  • form preferences;
  • accessibility settings;
  • login information;
  • previous selections; or
  • other website preferences.

Some functionality technologies may be provided by third-party services embedded in the website.

Marketing and advertising cookies

We may in future use advertising, conversion measurement or audience technologies provided by platforms such as:

  • Google;
  • Meta;
  • LinkedIn;
  • TikTok; or
  • other advertising and social-media providers.

These technologies may help us:

  • measure whether advertisements lead to website visits, registrations or purchases;
  • create advertising audiences;
  • show relevant advertising;
  • limit how often an advertisement is displayed;
  • understand the effectiveness of advertising campaigns;
  • attribute enquiries or bookings to particular campaigns;
  • measure conversions; and
  • understand interactions across websites or services.

These technologies may enable third parties to recognise your browser or device across different websites or services.

Where consent is required, marketing and advertising technologies will not be activated unless you have consented to them.

You will be able to refuse or withdraw consent for non-essential marketing technologies through the cookie controls available on our website where such technologies are deployed.

5. Google Analytics

We use or may use Google Analytics 4, a web analytics service provided by Google.

Google Analytics can help us understand how users interact with the Marlow Explorers website.

Information collected may include data relating to:

  • page views;
  • sessions;
  • website interactions;
  • devices and browsers;
  • approximate location;
  • referral sources; and
  • website performance.

Google may process information collected through its technologies in accordance with its own privacy documentation.

Where required, Google Analytics will only operate after the appropriate consent has been obtained.

We may also configure analytics services using privacy-enhancing measures where available.

6. Forms and NeetoForm

We use NeetoForm to provide online forms.

These forms may be used for purposes such as:

  • joining Marlow Explorers;
  • registering interest in activities;
  • submitting enquiries;
  • joining clubs or communities;
  • registering for events;
  • providing preferences;
  • joining waiting lists;
  • entering competitions;
  • requesting information; or
  • other forms of communication with us.

NeetoForm or associated services may use cookies or similar technologies to operate forms, protect against misuse, maintain sessions, remember information or understand service performance.

Where a form is hosted on a third-party website rather than directly on marlowexplorers.co.uk, that provider’s own privacy and cookie policies may also apply.

7. Email marketing and Brevo

We use Brevo or may use Brevo services in connection with:

  • newsletters;
  • mailing lists;
  • email communications;
  • marketing campaigns;
  • event communications; and
  • related customer relationship or marketing activities.

Where links contained in emails are clicked, Brevo or related technologies may process information relating to email engagement, subject to applicable law and the choices available to recipients.

Our website may also integrate Brevo subscription forms or other Brevo functionality.

These integrations may use cookies or similar technologies where necessary.

8. Payments

We may use payment providers such as Stripe to process payments for activities, memberships, events, experiences or other services.

Payment providers may use cookies or similar technologies for purposes including:

  • processing transactions;
  • authentication;
  • fraud detection;
  • security;
  • remembering payment preferences; and
  • complying with legal or regulatory obligations.

Where you interact directly with a payment provider, that provider may process information under its own privacy and cookie policies.

We do not generally receive or store your complete payment card details where payment is processed directly by a third-party payment provider.

9. Event and booking platforms

We may use external platforms such as Eventbrite and Lu.ma, or similar services, to manage:

  • event listings;
  • registrations;
  • ticket sales;
  • guest lists;
  • payments;
  • reminders;
  • attendee communications; and
  • event administration.

If you follow a link from our website to one of these platforms, or if their functionality is embedded within our website, the relevant provider may place or access cookies and similar technologies.

Your use of those services may also be subject to the provider’s own privacy and cookie policies.

10. Embedded content

Our website may contain or embed content provided by third parties.

This may include:

  • YouTube videos;
  • Vimeo videos;
  • Google Maps;
  • Instagram content;
  • Facebook content;
  • LinkedIn content;
  • Spotify content;
  • social-media feeds;
  • reviews;
  • booking widgets;
  • event widgets; or
  • similar external content.

When embedded content is loaded, the third-party provider may place cookies, use pixels or scripts, collect device information, record interactions or otherwise process information about your visit.

Where legally required, third-party embedded content which uses non-essential cookies or tracking technologies may be blocked until you give consent.

In some cases, clicking a link may instead take you directly to a third-party website. That website will operate under its own privacy and cookie practices.

11. Social media and sharing technologies

We may include links, buttons or integrations relating to social-media platforms.

These may include platforms such as:

  • Instagram;
  • Facebook;
  • LinkedIn;
  • WhatsApp;
  • TikTok; or
  • other social-media or communications services.

A simple link to a third-party service will not necessarily place cookies on your device.

However, embedded widgets, tracking pixels, sharing technologies or logged-in social-media features may allow the relevant provider to collect information about your visit or interaction.

12. Advertising pixels and conversion tracking

We may introduce advertising pixels or conversion tracking technologies in the future.

For example, we may use:

  • Meta Pixel;
  • LinkedIn Insight Tag;
  • Google Ads conversion tracking;
  • TikTok Pixel; or
  • comparable technologies from other advertising providers.

These technologies may collect or receive information about actions taken on our website, such as:

  • visiting particular pages;
  • submitting a form;
  • registering for an event;
  • completing a purchase;
  • clicking particular links; or
  • responding to advertising.

We will apply the appropriate consent controls before activating non-essential advertising or tracking technologies where required by law.

13. Website accounts and login functionality

We may introduce user accounts, membership functionality or login areas in the future.

If we do, cookies may be required to:

  • authenticate users;
  • keep users signed in;
  • maintain secure sessions;
  • protect accounts;
  • remember settings;
  • manage access permissions; and
  • provide requested account functionality.

Cookies which are strictly necessary for account or login functionality may operate without consent where the relevant legal requirements are satisfied.

14. WordPress

Our website is built using WordPress.

WordPress itself, together with installed themes, plugins or website functionality, may use cookies or similar technologies.

Depending on the functionality installed, these may support:

  • security;
  • administration;
  • sessions;
  • user preferences;
  • forms;
  • website functionality;
  • logins;
  • integrations;
  • performance; or
  • other services.

We periodically review the technologies used by the website and may add, remove or replace WordPress plugins or integrations as the website develops.

15. Hosting and Hetzner

Our website is hosted using infrastructure provided by Hetzner.

Hosting providers and associated security or infrastructure services may process technical information necessary to deliver and protect the website.

This can include information such as:

  • IP addresses;
  • server requests;
  • timestamps;
  • browser information;
  • security logs; and
  • diagnostic information.

This information may be processed for purposes such as website delivery, security, fraud prevention, abuse detection, troubleshooting and system administration.

Not all server-side processing involves the use of cookies on your device.

16. Security, anti-spam and fraud prevention

We may use technologies designed to protect the website, our forms and our users from:

  • spam;
  • automated submissions;
  • malicious activity;
  • cyberattacks;
  • fraudulent transactions;
  • account abuse; and
  • other security threats.

These may include CAPTCHA or similar anti-bot technologies, security plugins, firewalls, hosting security measures and payment-security systems.

Some of these services may use cookies or collect device or network information.

Where such technologies are strictly necessary for security or for providing a service requested by the user, they may operate without consent where permitted by law.

17. Cookie consent and your choices

Where we use cookies or similar technologies which require consent, we will provide an appropriate method for you to make your choice.

Depending on the technologies used on the website, our consent interface may allow you to:

  • accept non-essential cookies;
  • reject non-essential cookies;
  • choose particular categories;
  • review cookie information; and
  • change or withdraw your preferences.

We will not treat simply continuing to browse the website as consent where positive consent is legally required.

Rejecting non-essential cookies should not prevent you from accessing the main content of the website, although certain optional functionality provided by third parties may not operate.

18. Changing or withdrawing your consent

Where consent is the basis on which we use a technology, you may withdraw or change that consent.

If a cookie settings or privacy preferences control is available on the website, you can use it to update your choices.

You can also delete cookies directly through your browser.

Withdrawing consent does not affect the lawfulness of processing which took place before consent was withdrawn.

19. Managing cookies through your browser

Most web browsers allow you to manage cookies through their settings.

Depending on your browser, you may be able to:

  • view cookies stored on your device;
  • delete individual cookies;
  • delete all cookies;
  • block cookies;
  • block third-party cookies;
  • limit tracking; or
  • receive a warning before cookies are stored.

If you block all cookies, some parts of the Marlow Explorers website or third-party services may not function correctly.

Cookie controls differ between browsers and devices, so you should consult the settings or help documentation for the browser you use.

20. Third-party cookies

Some services used on our website are operated by third parties.

These providers may set their own cookies or use other technologies when their services are loaded.

Depending on the services active on the website, third parties may include providers relating to:

  • analytics;
  • forms;
  • email marketing;
  • payments;
  • events;
  • maps;
  • video;
  • social media;
  • advertising;
  • website security;
  • booking functionality; or
  • other integrations.

Third parties are responsible for their own processing activities where they act independently from Marlow Explorers.

We recommend reviewing the privacy and cookie information provided by those organisations where you interact with their services.

21. Cookie duration

Cookies may remain on your device for different periods depending on their purpose.

Some are removed when you close your browser.

Others may remain for a set period unless you delete them sooner.

Third-party providers determine the lifetime of cookies they control and may change those periods from time to time.

Where appropriate, our website’s cookie consent interface may provide more detailed information about individual cookies, providers and expiry periods.

We aim to retain cookies and information obtained through them only for as long as reasonably necessary for the relevant purpose.

22. Specific cookie list

The exact cookies used by our website may change as we add, remove or update website functionality and third-party integrations.

Where appropriate, an up-to-date cookie declaration or cookie settings interface may identify information such as:

  • the cookie name;
  • provider;
  • purpose;
  • category;
  • whether it is first-party or third-party; and
  • its duration.

This dynamic information should be treated as part of this Cookie Policy where displayed through our website’s cookie management system.

We do not intend this policy to imply that every technology or provider described above is active at all times.

23. International data transfers

Some third-party technology providers may process information outside the United Kingdom.

Where personal data is transferred internationally, we will take appropriate steps where required under UK data protection law to ensure that the transfer is lawful and that suitable safeguards are used.

Third-party providers may also rely on their own lawful international transfer mechanisms.

Further information about international transfers may be provided in our Privacy Policy or in the privacy documentation of the relevant third-party provider.

24. UK GDPR and PECR

The use of cookies and similar storage or access technologies in the United Kingdom is principally governed by the Privacy and Electronic Communications (EC Directive) Regulations 2003, as amended, commonly referred to as PECR.

Where the information obtained through cookies or similar technologies constitutes personal data, the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018 may also apply.

Depending on the particular technology and purpose, cookies may:

  • require your consent;
  • fall within a statutory exception; or
  • be subject to specific transparency and objection requirements.

We aim to apply these requirements according to the nature and purpose of each technology we use.

25. Updates to this Cookie Policy

We may update this Cookie Policy from time to time.

This may happen if:

  • we change the technologies used on our website;
  • we add new services or integrations;
  • third-party providers change;
  • our business activities change;
  • legal or regulatory requirements change; or
  • we improve the way we explain our use of cookies.

When we make changes, we will update the “Last updated” date at the top of this policy.

If changes materially affect the choices available to users, we may also update our cookie consent controls or ask users to make new choices where appropriate.

26. Contact us

If you have any questions about this Cookie Policy or how Marlow Explorers uses cookies or similar technologies, please contact:

Cameron Bailey trading as Marlow Explorers
Harwood Road
Marlow
SL7 2AR
United Kingdom

Email: cam@marlowexplorers.co.uk

You can also find further information about how we handle personal information in our Privacy Policy.